Berlin Travel Massive Unconference: Shape the Future of Travel

Date of event
Jan
29
Thursday 29 January
17:00 GMT+1

City / Location
Berlin
Registration
Welcome! To join the event, please follow the link below.
Who can attend? Hoteliers, tour operators, agents, DMOs, tech companies, travel media, influencers, cultural institutions, start-ups and travel professionals interested in the future of travel.
By attending this event you agree to our community code of conduct
About Event

Join us for Berlin’s first Travel Massive Unconference, where the travel industry meets to learn, share and shape the conversations that matter most.

This isn’t a traditional conference. YOU set the agenda. Industry professionals propose the topics, the community votes, and together we create an evening of interactive sessions designed for real impact.

Here's what you can expect:
• Inspiring sessions across tech, hospitality, destinations, media and start-ups.
• A chance to share your expertise and discover fresh perspectives.
• Networking with Berlin’s most engaged travel community.
• Explore the latest trends in travel: Travel influencer marketing, Hospitality Innovation and AI in Travel.

🗓️ When: Thursday, 29 January, 2026 from 17:00 - evening
📍 Location: Hotel MOA Berlin (Stephanstraße 41, 10559 Berlin, Germany)
🎤 Sessions: 30 minutes each, across 3 rooms

Schedule:
17:00 — doors open and registration
17:30 — wildcard pitching (one slot left for a spontaneous speaker!)
18:00–21:00 — unconference sessions
21:00–00:00 — social mixer

Who should attend? Hoteliers, tour operators, agents, DMOs, tech companies, travel media, influencers, cultural institutions, start-ups and travel professionals.

Why attend? Learn from peers, not panels. Contribute your ideas and expertise. Build connections that go deeper than a business card exchange.

Contributors and speakers

Dario & Dana Reichmann, Textomap
"From content to interactive maps."
How travel brands and creators can turn text, photos, and links into engaging, AI-powered maps.

Luca Albano, Customer Alliance
"Turn Feedback into Value."
Guest review insights. Key findings from over one million verified hotel reviews and what really drives guest satisfaction.

Alexander Schober, Codyco GmbH
(DE) "KI-Hype vs. Realität: Das Toolset um Fettnäpfchen zu vermeiden"
Ein interaktiver Workshop, der zeigt, wie du sinnvolle KI-Anwendungen vom Hype unterscheidest und konkrete Automatisierungspotenziale erkennst.

(EN) "AI Hype vs. Reality: The Toolset to Avoid Pitfalls"
An interactive workshop that shows you how to distinguish meaningful AI applications from hype and identify concrete automation potential.

Cristian Boiangiu, GIATA
"Hotels and AI: standardising uniqueness"
Why accurate, up-to-date hotel content is critical in an AI-driven travel ecosystem.

Andreas Schürrle, ADAC
"The best travel experience nobody is selling"
Why ferry travel remains overlooked and how it could be repositioned for experience-led tourism.

Steffen Beil, TourSage
"AI is guiding us: the future of guided tours"
How AI is reshaping city tours, storytelling, and accessibility alongside human guides.

Denisa Kostolanyiova, Stay22
"The role of AI in the future of travel monetization tech."

Stefan Ellrott, Freedompay
"How payment outages damage your business and reputation."

Closing panel

A discussion about the Berlin travel industry, challenges and opportunities:
• Deborah Rothe, ITB Berlin director
• Michaela Kehrer, Visit Berlin
• BER aiport representative

A big thank you to our Unconference Partners for their support. Learn more about them below.

ITB Berlin
ITB Berlin is the World's Leading Travel Trade Show® and an indispensable meeting place for the global tourism industry. Next to its diverse exhibition area, the ITB Berlin Convention provides forward-looking impulses with top-notch speakers. At the same time, ITB 360° offers knowledge throughout the year with articles, videos, and podcast episodes. ITB is more than just a trade show—it is a global hub for an entire industry. From 3 to 5 March 2026 ITB Berlin will celebrate its 60th anniversary.

Hotel MOA Berlin
More than just a hotel, MOA Berlin is your all-in-one dynamic space to stay, meet, work, and connect during ITB and beyond. As an official ITB Partner Hotel, MOA Berlin stands for “Congress, Kiez & Culture”—bringing together a state-of-the-art convention center, authentic Berlin neighborhood spirit, and a vibrant cultural atmosphere under one roof. Centrally located in the heart of Berlin-Moabit, the hotel offers everything modern travelers and professionals need: an in-house fitness studio, a generous breakfast buffet, and an inspiring co-working space that fosters creativity and productivity.
Whether you’re attending ITB, hosting a meeting, or exploring the city, MOA Berlin is where urban lifestyle, warm hospitality, and professional event culture seamlessly merge."

About Destination Digital
Destination Digital is a travel influencer marketing agency connecting tourism boards and travel brands with travel influencers and creators from around the world. 👉 Interested in working with travel influencers or creators ? Catch Bjorn at the event or just drop him an email at bjorn@destinationdigital.agency

Travel Massive
The Travel Massive community connects thousands of tourism professionals, travel media, influencers and startups from around the world to meet, connect and share ideas. Our Berlin ITB meetups have been running since 2013 and have played host to some of Berlin's biggest travel meetups at venues across Berlin.


👉 Please note: When you register for this event we will may share your details (including email) with our event sponsors. There may also be photography during the evening.