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If you work in travel marketing, the recently launched Travel Digital Digest is worth subscribing to. Each week it covers the topics shaping the industry right now — think AI disrupting OTA booking funnels, chatbots improving hotel conversions, platform updates like Google Maps in Demand Gen campaigns, and data on where travel demand is heading in 2026.
The newsletter is produced by Sydney-based agency In Marketing We Trust (IMWT) who specialise in SEO, analytics, and data privacy for major travel brands including Expedia.
Read the latest issue over at inmarketingwetrust.com.au/travel-digital-digest/
Hope this is a helpful find for travel tech savvy marketers in our community!
NewYorkGPT is a dedicated AI chat assistant built specifically for navigating New York City, from the creators of the "AI in NYC Show" over at youtube.com/@AIinNYCShow
Launched this week (in alpha), it's branded as "NYC's Neural Network" and allows asking questions from subway directions, to pizza, nightlife spots, museums, and more.
🤖 Try it out at newyorkgpt.com and find the best slice of pizza!
I gave it a quick go (see screenshots) and it seems quite fun and knowledgeable. I wonder if we'll see more destination specific AI guides in this format of single-domain apps?
PS: Feedback for the the developers if you're reading... it would be great to be able to ask "when is the next New York Travel Massive event" and get a list of upcoming events in real-time via our MCP server.
I love how specific this Sid Gold recommendation is. From my experience, this is exactly the best time to go!
I did a query for local live music venues for specific music genres in my neighborhood - Bed Stuy - and it came back with some solid recommendations. I'd have to play it with it more but on that basis it looks promising and certainly a cut above other AI-powered travel planning platforms out there, without mentioning names. Then second that on Sid's. Thanks for taking me way back when, John!
Siem Reap has long lived in the shadow of Angkor Wat — but a new private-sector initiative is determined to change that. [The Siem Reap Tourism Alliance (STA)](www.linkedin.com/company/siem-reap-tourism-alliance/) is a newly formed, non-profit coalition of local tourism businesses joining forces to showcase everything this vibrant Cambodian city has to offer, from its rich culture and gastronomy to its nature, creativity, and people.
Born out of years of collaborative workshops and a shared frustration with fragmented international visibility, the STA aims to give Siem Reap one unified voice on the world stage — and we're actively looking for partners to help make it happen.
The Siem Reap Tourism Alliance (STA) is a newly formed, private-sector-led initiative designed to unite the tourism industry in Siem Reap.
The STA acts as a bridge between businesses and stakeholders, coordinating efforts to promote Siem Reap and ensuring a thriving, well-connected tourism ecosystem.
The idea for the Siem Reap Tourism Alliance did not originate from a single individual. It emerged naturally over the past year, following several years of support from the GIZ ICONE Program, particularly through the Tourism Support Package workshops and joint training activities.
In these sessions, we consistently heard the same core message from tourism experts and from tourists themselves: Siem Reap has incredible tourism potential beyond the Angkor temples.
However, our international visibility is often fragmented and still low compared to our neighboring countries. Furthermore, independent tourism providers lack a unified platform to jointly promote the richness of the destination under one single umbrella.
As a group of local tour operators and tourism entrepreneurs, we realized that we shared a common ambition: to promote Siem Reap internationally with one unified voice, in a modern, collaborative, and professional way.
We are looking for partners — ranging from hotels and restaurants to massage, spa, and activity providers—who are committed to elevating our city's tourism offering. We also welcome strategic collaborations with industry associations and other key stakeholders.
What STA Is – and What It Stands For
Under the leadership of Mr. Nikolas Hatz (www.linkedin.com/in/nikolas-hatz/), a tourism development expert from GIZ ICONE who has worked with us for several years, the idea of creating the Siem Reap Tourism Alliance was born.
The Siem Reap Tourism Alliance is:
• A private-sector-led, non-profit initiative.
• Uniting tourism providers of different sizes and backgrounds.
• Focused on increasing Siem Reap’s international visibility.
• Driven through collaboration, joint marketing, and strong partnerships.
Together, we want to show the world that Siem Reap is so much more than just temples. It encompasses culture, history, nature, adventure, gastronomy, community, creativity, and, above all, the warmth of our people.
What STA Is Not
It is equally important to clarify from the start what STA is NOT:
• STA is not a competitor to any existing association, club, or federation.
• STA is not replacing or duplicating any official government efforts from the Ministry of Tourism, the Cambodia Tourism Board, or provincial authorities.
• STA is not political or opinion-forming.
Instead, STA complements the existing destination marketing and promotion efforts by adding a stronger focus on Siem Reap as a diverse and unique destination.
Why STA Matters Now
The tourism recovery has made clear that:
• Visitors expect a diversity of experiences.
• International promotion requires coordinated storytelling.
• The private sector needs a shared platform to connect with global partners.
The STA responds to these needs directly. It voices our shared commitment for a stronger, more resilient, and more visible Siem Reap.
Our work focuses on three core domains:
1. International Promotion
• Representation at regional and international fairs (e.g., ITB Asia, ITB Berlin, WTM London).
• Connecting local providers with global markets for international partnerships.
• Digital storytelling and social media presence through modern, targeted campaigns.
• Organizing Familiarization (Fam) trips and press trips.
2. Destination Diversity & PEOPLE+ Framework
• We aim to highlight authentic experiences beyond the temples.
• We want to celebrate our true heroes in tourism—our Cambodian people.
• To achieve this, we plan to promote culture, history, nature, gastronomy, community, creativity, and local Cambodian products abroad.
3. Networking Activities
• Providing opportunities for networking and knowledge exchange to foster collaboration.
• Establishing connections with international partners and networks.
In 2026, we plan to:
• Further establish our brand identity and digital presence.
• Launch the official STA website.
• Run our first international marketing campaign.
• Organize our first Familiarization trip.
• Expand partnerships.
Join Siem Reap Tourism Alliance
As you can see, we have a lot planned and are actively seeking partners who share our perspective and wish to join our initiative to support our purpose.
Calling all Siem Reap tourism stakeholders — from hotels and restaurants to spa and activity providers: join our Alliance and partner with us. We are also looking to connect with strategic overseas partners to expand our international network. Get in touch today to explore collaboration opportunities.
Learn more at linkedin.com/company/siem-reap-tourism-alliance
Love Angkor/SR, what would be three specific examples of experiences you would want visitors to consider beyond the temples. thanks!
Exciting! Please reach out if you need help with media/public relations.
Sounds like an excellent initiative Andre. Best of luck with it.
👋 Hey Travel Massive!
I'm Tasos, joining from Athens, Greece!
Last summer, I spent 12 hours planning a family trip to Cyprus with my two kids, ages 4 and 7.
Hour 1-3: Researching kid-friendly restaurants
Hour 4-6: Checking weather forecasts
Hour 7-9: Planning realistic daily schedules around nap times
Hour 10-12: Finding hotels near attractions
Exhausted, I thought: "There HAS to be a better way."
So I spent 6 months building one → Famila.Travel
It's an AI assistant that creates complete family trip itineraries in ~3 minutes:
✅ Smart pacing for kids (no 12-hour marathon days)
✅ Built-in nap time logistics
✅ Weather forecasts
✅ Family Travel Score (0-100 rating)
✅ Beautiful PDF exports
Launching March 1st. famila.travel
QUESTIONS FOR THE COMMUNITY:
- What's YOUR biggest pain point planning family trips?
- Any family travel bloggers here? Would love to connect!
- Fellow travel tech founders - how did you find your first users?
Excited to learn from this amazing community! 🚀
Ever missed a connection or an important event because a train was delayed? 😬
That’s exactly what chuuchuu helps commuters avoid. It predicts delays before they happen and shows how reliable a journey is, including whether a connection is at risk, so travellers can plan ahead instead of panicking last minute.
We would like to connect with travel influencers and creators who love sharing tools that make travel smarter, smoother, and stress-free.
If that sounds like you, feel free to send a DM.
Hi Arne, thanks for sharing chuuchuu with the Travel Massive community — chuuchuu is a very cool and memorable name, and the website looks great!
What made you want to create chuuchuu and who is behind the team? Are you a funded startup or bootstrapping?
I also have to recommend everyone reading this to check out the "2025 wrapped" on chuuchuu's website (chuuchuu.com/2025wrapped) as it contains really fantastic charts and information about train delays 🤓 📊 🚂
I once got stranded in a border town with Denmark thanks to Deutsche Bahn delaying + cancelling trains and had to bail myself out with a €100 taxi to Sønderborg only to find all the hotel receptions had closed. So, seeing Germany with the worst train performance makes me feel vindicated.
Anyway, I hope you can find some creators here to share your app!
Hi Ian! Thanks for linking to our 2025 Wrapped. We are funded by imec.istart in Belgium. Currently it's just two founders, me and Evert. We started chuuchuu out of frustration with current journey planners as they only give you the theory, not the reality of train travel! Stories like yours are very familiar to us :)
Looking forward to meet some of you at the ITB drinks next week!
February's Travel Massive Morocco meetup took us somewhere a little unexpected — and we mean that in the best possible way.
Nasser Ksikes welcomed us into the Maison Culturelle du Tapis, a brand new museum in Marrakech dedicated entirely to the history of Moroccan carpets and the living art of weaving. Before we even had a chance to think about networking, we were deep into a world of patterns, provenance, and craft — learning how these textiles carry centuries of cultural identity in every thread. Nasser's tour was genuinely fascinating, the kind of experience that shifts your perspective and makes you see Morocco through a completely different lens. Learn more at museemarrakech.com
We eventually made our way to the terrace, where tea and delicious pastries were waiting — the perfect setting for the real magic of these gatherings to unfold. People from all corners of Morocco's travel world sitting together, being honest about the industry, swapping ideas, and figuring out how to make tourism here better, more meaningful, and more sustainable. No agenda, no pitches, just good people who care about the same thing.
That's what keeps us coming back to these meetups. The learning doesn't stop at the museum door — it keeps going over mint tea, across the table, and into the connections you leave with.
Thank you to Nasser and the Maison Culturelle du Tapis for hosting us so generously. If you're in the travel space in Morocco and want to be part of the next one, reach out — we'd love to have you with us.
www.travelmassive.com/posts/morocco-travel-massive-444528319
Great, well done! Remembering with a smile our visit to Morocco and the visit to Maison Culturelle du Tapis :)
It has a fabulous terrace area! It was a great space for a meet up.
Thank you to all who showed up for bringing your energy! This community never disappoints. Grateful for every conversation and excited to stay connected — the best collaborations always start exactly like this.
I had the pleasure of attending this meetup, and it was truly inspiring. Honest conversations, meaningful connections, and a shared vision for a more sustainable tourism industry in Morocco. Grateful to be part of it. Thank you Christine for the invitation 💜
Thank you for coming and being part of it. It was great to meet you!
I’m the co-founder of UCPlaces, a platform that started from a simple observation: people love discovering places, but many travelers today want far more flexibility than traditional tours usually offer.
The Quiet Travel Revolution:
Why Self-Guided Experiences Are Suddenly Everywhere
After many conversations with travelers, guides, and tourism professionals, we realized there was a gap somewhere between guidebooks, blogs, and organized tours. People wanted stories, context, and local insight, but with the freedom to explore at their own pace, choose what interests them most, and change plans along the way.
That led us to build UCPlaces (ucplaces.com): self-guided audio experiences that play automatically as you walk through a city or drive through a destination, turning places into interactive stories. While building it, we also started noticing a much bigger shift happening across the travel world.
Talk to enough people across travel meetups and forums, and you can spot a new pattern.
Yes, travel seems to be booming, but some of the most interesting innovation right now isn’t in flights, hotels, or even booking platforms. It’s in experiences. More specifically - flexible experiences that travelers can unlock instantly.
Modern travelers don’t experience cities the same way they did ten years ago. Discovery happens on maps, TikTok, newsletters, and niche travel communities. Plans are fluid. People wander more, search more, and decide on the spot.
A shift is occurring, this is because traditional tours don’t always fit that behavior. Self-guided experiences, however, do. They sit naturally inside the way people already travel: open your phone, press start, and suddenly the city begins to explain itself. No schedule, no group coordination, no pressure to keep up.
That’s why this category has been quietly accelerating.
Another force pushing it forward is the creator economy. Local historians, guides, travel writers, and niche experts are realizing they can turn their knowledge into location-based products instead of one-time tours.
In many ways, destinations are becoming interactive media.
Platforms like UCPlaces are built around that shift. Instead of static travel content, they enable GPS-triggered storytelling that unfolds as you move through a place.
There is a value triangle that is supporting this behavioral shift, consisting of three main stake holders:
1. Travelers. For most travelers, it feels natural. Which travelers? This might surprise you. Ages seem to be irrelevant. We are seeing adoption in ages 60 and 70+ almost as much as the younger generation.
2. Creators. For creators it scales.
3. The travel industry. It unlocks something that’s been difficult to deliver for decades: high-quality experiences without the operational overhead of physical tours.
👉 Which raises an interesting question for the travel community:
Are self-guided experiences just a trend… or are they quickly becoming a new and deep layer of travel?
Hi Ran,
Thanks for sharing your thoughts on this topic and congrats on building UCPlaces. I see you've been operational for some years — can you share with us what's new with your platform in the past 12 months, and what worked / didn't work over these past years?
I also have a bit of experience in this field. During 2021 I was part of a team that developed a self-guided walking tour platform in Sydney — search for Goodwalks here to learn more. Our games are operational and people play our games in Sydney every week. It's more of a side project these days but I'm always open to hearing from someone wanting to join us and develop the project further.
To add to your comments, here's a few tips for anyone developing self-guided tours:
1. Don't underestimate the time required to develop a self guided tour, and keep it updated. There's an artform to creating self-guided tours and ensuring they are fun to play/walk, are accessible, and that the instructions are thoroughly play tested and easy to understand. We spent days planning our Sydney tours (so thousands of people could play them), and have kept them updated over the years as various roads/walkways have closed and re-opened as the city has been maintained.
2. Distribution for self-guided tours is hard work. Yes, online self guided tours are scalable but only if you can build the online funnel to acquire customers. I found there's little interest in self-guided tours by OTAs such as Viator (they don't even have a dedicated category) because they'd rather sell a $200 guided tour than a $20 tour. I don't believe there's any turn-key platform that can deliver sales at scale for these kinds of products as promised. Try to convince me otherwise!
Best,
Ian
Hi Ian,
Appreciate the thoughtful feedback, and Goodwalks looks like a fun and well-executed product.
At UCPlaces, we’re constantly thinking about efficient scaling. We see self-guided experiences as a future mass-market category.
Over the past 12 months, our biggest shift has been building an AI-assisted content engine. It increased our publishing capacity roughly 5x and allows us to test new destinations and concepts much faster. Since we’re dealing with real-world, live experiences, AI is a powerful accelerator, but not something we can fully rely on yet. So we operate in hybrid mode: AI-generated, human-curated.
Speed of iteration has become critical, not just for scale, but for validating engagement before investing in production.
On the product side, we learned something important: “hands-free” and fully automatic guided travel is a compelling vision (and still central to our value proposition), but real-world travel is messy. Roads close, GPS drifts, users get distracted, and plans change.
So in the past six months we’ve focused on two parallel directions:
1. Radically simplifying the UI/UX.
2. Adding intuitive control tools that keep the experience flowing when reality interferes.
For example, and this ties well with your first tip - after encountering temporary road closures on driving tours, we built “Skip Place” and “Play & Skip” features. Users can instantly reroute to the next stop or continue listening to the story even if they bypass the location physically. That flexibility significantly reduced friction and drop-offs.
We’ve also developed an advanced QA and route-auditing system that flags navigation issues and potential problems early, substantially improving our response and republishing times.
I completely agree: creating and maintaining high-quality self-guided experiences is far more complex and time-intensive than many assume.
On distribution - also fully aligned. OTAs prioritize high-ticket guided tours, and relying solely on paid social as a growth engine is no longer viable given rising media costs. We’ve found that self-guided performs better through direct channels, strategic partnerships, and in-destination discovery rather than traditional tour marketplaces.
Happy to exchange notes further, especially around how you approached repeat engagement in Sydney.
Regards,
Ran
Totally agree that "hands free" makes self-guided compelling — city walks included. I feel there will be a big opportunity for AR glasses in this space as the hands-free UX will be well suited for exploring cities and sights. Thoughts on this?
For non-OTA distribution, there is an opportunity to package self-guided for larger tour operators (e.g. companies that partner with cruise ships to provide shore excursions, but have guide limitations or want to offer alternative price points for customers). But, that's a complex sales path and requires quite a bit of business development.
One more point I'd add — gamification can really make these self-guided products fun and give customers (players) a sense of agency about exploring a city.
I think they a trend now
Far more than a trend. Self-guided experiences reflect a fundamental shift toward autonomy, deeper personalization, and meaningful connection on the traveler's own terms. With AI, AR, and digital storytelling now layered in, these experiences offer a richness that rivals any curated itinerary. The future of travel isn't less guidance, it's smarter guidance that respects the traveler's pace and curiosity. This is a new layer of travel, and it's here to stay.
That's exactly what we're aiming for.
And with over 1M downloads, and much feedback, we are getting closer to this goal each day.
Hope you get a chance try out UCPlaces (ucplaces.com) and tell me what you think.
Hello everyone,
I've started an online platform for tours in "out of boundaries" style countries, and have partnerships with guides that I know personally in Afghanistan to promote their country and show a different image than what is usually portrayed (Afghan culture, hospitality). I have lived in Afghanistan for nearly a year and travelled there several times since, so I would love to promote their country; any tips ?
I'm looking for the best platforms to promote tours on, or social media groups, people to follow...
We already have quite a good instagram (www.instagram.com/unique.afghanistan), and a website (uniqueafghanistan.com) but our Facebook page for example isn't performing as we're not part of any useful group and don't follow the right people.
All advice is more than welcome
Thanks!
Hi Lucas, would love to help you with some suggestions. Love your desire to promote these out of boundaries countries. Drop me a DM or send me an email.
Hey Lucas:
Good luck on the biz. A couple of suggestions
1 one of the first things I look for when I am checking out a tour provider to a country to Afghanistan or Yemen is who is running the company. I do not believe you have a About Us section. When selling this products to extreme destinations where security is an issue, you need to create trust. Sharing your experience and bio might be the first step. You need to demonstrate how you are an Afghan product expert.
I dont think you are spelling things correctly, like Kabul.
2 The website needs to be better formatted. Photos and text dont line up. Some of the text is aligned left others simply centered. Different font sizes.
3 you need to join extreme traveler communities and build trust by sharing value added info, not selling product.
4 how are you adding value? travelers have 2 options, direct to the local guide, or use a Western intermediary. The latter in most cases is more expensive. What value do you bring if they use you to justify the extra cost
Thank you for your valuable advice Ric, it gives us quite a few things to think about, you’re right a website needs to be more personal and less marketing, any ideas of extreme travel groups to follow?
NomadMania, Every Passport Stamp on Facebook, Extraordinary Travel Festival
I'm excited to share that Panamanian astronaut Jaime Alemán will take the stage at this year's Extraordinary Travel Festival (22-25 October, Bangkok) to share his extraordinary journey of traveling to Outer Space on a suborbital spaceflight with Blue Origin last year.
Jaime, who served as Ambassador of Panama to the US and traveled to all 193 UN member states, plus the North and South Poles, embarked on his outer space journey on Blue Origin's New Shepard NS-32 mission — which took him beyond the Kármán line (~62 miles altitude) which is the internationally recognized boundary of outer space.
We are thrilled to welcome Jaime to this year's Extraordinary Travel Festival, where he will share the stories, challenges, and perspective gained from pushing the very boundaries of global exploration — both on and off the planet.
What space travel questions should we ask Jaime?
The Extraordinary Travel Festival is the world’s largest gathering of the most avid, accomplished, and adventurous travelers and takes place in Bangkok on October 22–25.
👉 Join us in Bangkok at ETF and get your ticket at www.extraordinarytravelfest.com
This is fantastic, Ric, and I hope to be back in Thailand this fall for this. Can’t wait to hear what else you have planned. I hope your recent trip went smoothly and will touch base with you this week.
Great, hope to see you soon!
I'd ask Jaime:
1. How much preparation is involved in going to space?
2. If you close your eyes and think back to your experience going up in Blue Origin last year, what moment had the greatest and longest lasting impact on you?
3. How long do you think it will be before people can go to space (suborbital) as easily and affordably as say, business class on a long haul flight?
Looking forward to being there and meeting him!
Great questions .. fingers crossed for #3, lets hope the price becomes economical
I recently made a list of Global Travel Tech Conferences for 2026 and have shared it in a Google Sheet to help others in the travel tech industry learn about upcoming events. Pass it on to colleagues or anyone else you think will find it useful.
The list is available here: docs.google.com/spreadsheets/d/1_0pkZIzBV3vyTduleF7i0-H2pRxUtaJFud_Vzz-NK5k/edit?gid=0#gid=0
What other travel tech conference should I add? They need to be 200+ attendees and have at least one track focused on travel technology (see full list of criteria below).
I'm particularly looking for travel tech conferences and events outside of Europe and North America — what is happening in Asia, LATAM, or Africa? Let me know!
✅ Criteria for inclusion on the list:
- Global conference - reasonable representation from multiple countries / continents
- Scale - conferences of 200 or more attendees in-person
- Travel industry related
- Travel technology related - either dedicated conference, or a significant technology component (exhibition area, content track)
- Public event - in that anyone can buy tickets and press are not excluded
- In-person
- co-located events, within reason - I'm not creating multiple lines for the same event
❌ Critera for exclusion:
- Invite Only - private meetings or membership-only events
- Vendor / tech company hosted user groups (exceptions for ATPCO and UATP)
- Meetups and small meetings (<100)
- Local or national meetings (needs to be regional or global - will people travel international for it?)
- Excluseively virtual or online events
- Short events (<4 hours) - esp. single panel or single speaker
- General non-travel, tech, web or consumer conferences
- Side events, after parties, add-ons, Travel Massive meetups - I'm only listing the primary event - list your chapter meetups here on Travel Massive
- Award shows & gala dinners
- Networking only events with no content or exhibitors
- ...or I think the list is getting too long
- ...or I think we have scope creep into other sectors
👉 If you know of an event that should be listed please contact me via DM on Travel Massive (@marklenahan) or on LinkedIn: www.linkedin.com/in/marklen/
You can also also comment on the original LinkedIn post:
www.linkedin.com/posts/marklen_global-travel-tech-conferences-2026-activity-7397540551606239232-vK3k
Thanks for your feedback and support, and see you at a travel tech event this year!
excellent list
This is very useful - cheers.
Thank you!
Thanks, I could not find Japan
Hi Jyunpei, do you know of any large international travel events in Japan this year with a technology track? I'd be happy to add them to the list.
Great list, very useful!
Wow Mark! We've been keeping a shortlist for local events in NA for our chapter but this is amazing!
What a great resource, thanks for sharing! I have a (less organised) list here of wider visitor attraction and experience events. Ones like IPW, IAAPA and even Ticketing Professionals have good travel tech content - hope it's useful to co-share! www.theplotthickens.co.uk/post/2026-visitor-attraction-experience-and-tour-trade-events-global
Catherine - I think at minimum I should link to your list from mine. I have a few of the events you mention, but is it OK if I look at the remainder and merge some of the bigger/techier ones into mine? I'll credit you and link to you as a contributor.
Absolutely Mark and I'll do the same - in fact I'll do it now.
I just found this list of tradeshows in my bookmarks from 2020 created by @scott-brills — perhaps worth a look to see if you can fill in any gaps!
docs.google.com/spreadsheets/d/1w1RygcvxRm3-BHEAoYrBk_C9Jq0jYCaJQMutBg18xoI/edit?gid=0#gid=0
Wow, I'll take a look!
Super helpful, thanks!
This is helpful -thank you
HERE'S THE NEXT 5 UPCOMING EVENTS:
Join us for an exciting Chinatown + Kensington Market Food Tour 🥟🧀🌮
There are two dates for this FAM, this is Sunday, March 1. If you are available both dates, register for both and we will choose for you.
Named one of the 9 Best Food Tours in the World by Forbes, this Chinatown + Kensington Market Food Tour is perfect for visitors and locals hungry to explore the city’s boldest, tastiest neighbourhoods. This tour includes 18+ tastings and treats, including a traditional multi-course Dim Sum feast.
Learn more about the tour: culinaryadventureco.com/tour/chinatown-kensington-market-food-tour
Who is this event for:
• Active travel media and creators (journalists, reporters, bloggers, creators, influencers, YouTubers, podcasters).
• Travel advisors and consultants who book experiences in Toronto.
👉 Important Housekeeping: Because this is a FAM the RSVP process will be processed via a waitlist. 👈
If you are interested in participating, please confirm you are available, you fit into the attendee industry niche, and then join the waitlist. Selected attendees will be added to the guest list by the Travel Massive team and automatically notified by email.
📝 Your TM Profile goes a long way: Make sure to complete your Travel Massive profile with:
• A profile picture
• Your title and company name (ie. blog name, or "freelance" if applicable)
• Social media links and a website link (if you don’t have a website, feel free to add your Muckrack link, creator portfolio, or other relevant web page)
• In your bio, elaborate on your expertise or speciality, so that by reading it we can quickly tell which travel industry niche you fall into
About Culinary Adventure Co.
100% family-owned and operated, Culinary Adventure Co. has been serving up unforgettable food tours and culinary experiences since 2010 - and because we’re family-run, we truly care. One of Canada’s largest culinary tourism operators, we delight locals and international visitors alike through neighbourhood food tours and custom corporate culinary experiences across Canada. Awarded the Ontario Culinary Tourism Experience Award and recognized as a Canadian Signature Experience, we’re also Toronto’s most five-star–rated Food + Drink operator on TripAdvisor. Come hungry... Every Bite Tells A Story™.
Learn more on culinaryadventureco.com
⏰ Schedule of activities:
2:45 PM: Meet the group and your tour guides
3:00 PM: Tour begins
6:00 PM: Tour concludes
🎁 Tour & Win
Culinary Adventure Co. prizes:
• 2x Roncesvalles Village Food Tour tickets (value $258)
• 2x Little India + Gerrard East Food Tour tickets (value $238)
• 1x $100 Culinary Adventure Co. Gift Card
1. Share your tour experiences on Instagram
2. Follow and mention @travelmassiveTO and @culinaryadvco in your stories and feed posts
3. In feed posts, make sure to add #TravelMassiveToronto and #culinaryadvco
4. Post must by live by March 6, 2026
5. Winner will be chosen through a raffle and contacted by email on March 5, 2026
💬 Join the conversation:
Travel Massive: @travelmassiveTO #TravelMassiveToronto
Culinary Adventure Co.: IG: @culinaryadvco / FB: @culinaryadventureco / X (Twitter): @culinaryadvco / #culinaryadvco
🎟️ Event registration: There is a maximum capacity, so make sure to register. If there is a waitlist, we would encourage you to still sign up in case someone is no longer able to come. If there are any cancellations, we will add people from the waitlist. In the meantime, please have a look at your Travel Massive profile and take a moment to make sure it is up to date.
👉 Please note:
* All guests must be registered to attend.
* No +1s please.
* Must be an active member of the travel industry to attend with an approved and updated profile on www.travelmassive.com. Please make sure to describe what your role is in the travel industry and add associated social media and website links.
👉 Cancellations: If you are no longer able to attend, please try to release your ticket 48 hrs (2 days) before the event so others can attend. Thank you for understanding.
🚨As these events are limited capacity, we have a 3-strike no-show policy. As this is a FAM, no-shows or under 24-hour cancellations will count as 2 strikes.
📸 This event will be photographed by a member of a Travel Massive team or/and our event partner. If you do not wish to be photographed, please let us know upon arrival.
Land acknowledgment: We wish to acknowledge the Ancestral Traditional Territories of the Ojibway, the Anishnabe and, in particular, the Mississaugas’ of the New Credit whose territories we gather on. This territory is covered by the Upper Canada Treaties.
Link to event pageJoin us for an exciting Chinatown + Kensington Market Food Tour 🥟🧀🌮
There are two dates for this FAM, this is Tuesday, March 3. If you are available both dates, register for both and we will choose for you.
Named one of the 9 Best Food Tours in the World by Forbes, this Chinatown + Kensington Market Food Tour is perfect for visitors and locals hungry to explore the city’s boldest, tastiest neighbourhoods. This tour includes 18+ tastings and treats, including a traditional multi-course Dim Sum feast.
Learn more about the tour: culinaryadventureco.com/tour/chinatown-kensington-market-food-tour
Who is this event for:
• Active travel media and creators (journalists, reporters, bloggers, creators, influencers, YouTubers, podcasters).
• Travel advisors and consultants who book experiences in Toronto.
👉 Important Housekeeping: Because this is a FAM the RSVP process will be processed via a waitlist. 👈
If you are interested in participating, please confirm you are available, you fit into the attendee industry niche, and then join the waitlist. Selected attendees will be added to the guest list by the Travel Massive team and automatically notified by email.
📝 Your TM Profile goes a long way: Make sure to complete your Travel Massive profile with:
• A profile picture
• Your title and company name (ie. blog name, or "freelance" if applicable)
• Social media links and a website link (if you don’t have a website, feel free to add your Muckrack link, creator portfolio, or other relevant web page)
• In your bio, elaborate on your expertise or speciality, so that by reading it we can quickly tell which travel industry niche you fall into
About Culinary Adventure Co.
100% family-owned and operated, Culinary Adventure Co. has been serving up unforgettable food tours and culinary experiences since 2010 - and because we’re family-run, we truly care. One of Canada’s largest culinary tourism operators, we delight locals and international visitors alike through neighbourhood food tours and custom corporate culinary experiences across Canada. Awarded the Ontario Culinary Tourism Experience Award and recognized as a Canadian Signature Experience, we’re also Toronto’s most five-star–rated Food + Drink operator on TripAdvisor. Come hungry... Every Bite Tells A Story™.
Learn more on culinaryadventureco.com
⏰ Schedule of activities:
2:45 PM: Meet the group and your tour guides
3:00 PM: Tour begins
6:00 PM: Tour concludes
🎁 Tour & Win
Culinary Adventure Co. prizes:
• 2x Roncesvalles Village Food Tour tickets (value $258)
• 2x Little India + Gerrard East Food Tour tickets (value $238)
• 1x $100 Culinary Adventure Co. Gift Card
1. Share your tour experiences on Instagram
2. Follow and mention @travelmassiveTO and @culinaryadvco in your stories and feed posts
3. In feed posts, make sure to add #TravelMassiveToronto and #culinaryadvco
4. Post must by live by March 6, 2026
5. Winner will be chosen through a raffle and contacted by email on March 5, 2026
💬 Join the conversation:
Travel Massive: @travelmassiveTO #TravelMassiveToronto
Culinary Adventure Co.: IG: @culinaryadvco / FB: @culinaryadventureco / X (Twitter): @culinaryadvco / #culinaryadvco
🎟️ Event registration: There is a maximum capacity, so make sure to register. If there is a waitlist, we would encourage you to still sign up in case someone is no longer able to come. If there are any cancellations, we will add people from the waitlist. In the meantime, please have a look at your Travel Massive profile and take a moment to make sure it is up to date.
👉 Please note:
* All guests must be registered to attend.
* No +1s please.
* Must be an active member of the travel industry to attend with an approved and updated profile on www.travelmassive.com. Please make sure to describe what your role is in the travel industry and add associated social media and website links.
👉 Cancellations: If you are no longer able to attend, please try to release your ticket 48 hrs (2 days) before the event so others can attend. Thank you for understanding.
🚨As these events are limited capacity, we have a 3-strike no-show policy. As this is a FAM, no-shows or under 24-hour cancellations will count as 2 strikes.
📸 This event will be photographed by a member of a Travel Massive team or/and our event partner. If you do not wish to be photographed, please let us know upon arrival.
Land acknowledgment: We wish to acknowledge the Ancestral Traditional Territories of the Ojibway, the Anishnabe and, in particular, the Mississaugas’ of the New Credit whose territories we gather on. This territory is covered by the Upper Canada Treaties.
Link to event pageKick off the biggest travel fair in the world with the Travel Massive community and friends in Berlin
Mingle and dance with travel influencers, DMO & hospitality representatives, startup founders and travel industry professionals from all around the world at Generator Berlin in the heart of Berlin at the start of ITB.
Secure your tickets since since this event will sell out!
Travel Massive first timer or long-standing regular, we're looking forward to welcoming you. Here's the important details:
⏱ Tuesday, March 3, 2026 @ 19:00 (until late)
📍 Generator Alexanderplatz (Otto-Braun-Straße 65, 10178 Berlin - Do not to confuse with Generator Mitte)
🎟 RSVP essential. Tickets € 25 regular price (early birds sold out)
🍺 Some free drinks offered by our sponsors
👋 Complete your Travel Massive to connect with other attendees.
🎟️ One ticket per member (no +1's).
👋 Want to bring a team of +10 people? Get in touch.
👉 Attendees from 100+ companies including: AWS, AirHelp, Aloja AI, Ariane Travel & Tourism, Arival, BBC, Bus4u Iceland, byAir, COAX, CarTrawler, CityHook, Conztanz SA, Coras, Daytrip, Direct Ferries, Elevations Exhibition Design, Ennismore, Ennea Partners, Friendly Tours, Gec Pr, GetAway Group, Headout, Hopper Technology Solutions, Intrepid Escape, iWander, JayWay Travel, Joaia, Karlsruhe Tourismus, lastminute, Luminar Collective, Magpie Travel, Manna, Matoke Tours Africa, Maya, Memento Park, Buda Tower, Merlin Entertainments, Namastay, NaviSavi, Nezasa AG, Otello, Platform 195, Propellic, Puraventura, Rated Travel Group, Repayd, Reset Tourism Fund, RoomPriceGenie, Samantha Brown Media, Seagull Group, Selling Travel, Skyline Sightseeing, T2Impact, Tailor-Made Tours, The Safari Awards, The Traveller DMC, Tipsiti, Touroptima, Travel & Style Magazine, Travel Trends Podcast, Travel With Meaning, TravelVRse, TripAdmit, tripsnstay, tripme, Velout, Visit Detroit, Volunteer & Travel, Walks, Wandr, WeRoad, Weather2Travel, World Discovery and more.
Here's a look back at last year's epic evening...
www.youtube.com/watch?v=01j7zdEu7kc
A big thank you to our sponsors for their fantastic support. Learn more about them below.
🪩 About Generator Berlin
Pack your bags, because Berlin beckons… Whether you’re a solo traveller, raver, history nerd or just looking to explore the German capital, our experience and design-led hotel is the perfect place to stay in central Berlin.
🪩 About ITB Berlin
ITB Berlin is the World's Leading Travel Trade Show® and an indispensable meeting place for the global tourism industry. Next to its diverse exhibition area, the ITB Berlin Convention provides forward-looking impulses with top-notch speakers. At the same time, ITB 360° offers knowledge throughout the year with articles, videos, and podcast episodes. ITB is more than just a trade show—it is a global hub for an entire industry. From 3 to 5 March 2026 ITB Berlin will celebrate its 60th anniversary.
🌎 About Stripe
Stripe is a financial infrastructure platform for businesses. Millions of companies from the world's largest enterprises to the most ambitious start-ups use Stripe to accept payments, grow revenue and accelerate new business opportunities. Learn more at stripe.com/industries/travel
🤳 About FreedomPay
FreedomPay is a global leader in the travel industry with payment acceptance technology installed in many of the biggest airlines, 100+ airports, luxury cruise liners and travel plazas around the world. One unified platform technology with 1000+ integration partners is transforming the travel experience. Learn more at freedompay.com
💸 About Stay22
Stay22 helps travel creators turn content into revenue effortlessly. Their AI-powered technology connects readers’ travel intent in real time to the right products and accommodations, so creators earn more with less work. Whether you’re a blogger, publisher, or content creator, Stay22’s vast network and seamless integration mean better experiences for your readers—while you focus on what you love most: creating and exploring the world. Learn more at stay22.com
📍 About Destination Digital
Destination Digital is a travel influencer & creator marketing agency with over 15 years of experience. We connect content creators, influencers, tourism boards and travel brands from around the world with our Digital Sphere community & events and run travel influencer campaigns.
👉 Interested to learn more? Get in touch with Bjorn here: tally.so/r/0Q6zkP
🌎 About Travel Massive
The Travel Massive community connects thousands of tourism professionals, travel media, influencers and startups from around the world to meet, connect and share ideas. Our Berlin ITB meetups have been running since 2013 and have played host to some of Berlin's biggest travel meetups at venues across Berlin.
Pre-Party Speed Networking with Digital Sphere
Join Digital Sphere's exclusive speed networking event with travel influencers, tourism boards and travel brands prior to the party from 5pm to 8pm at Generator Alexanderplatz. Participating industry partners include: Rotterdam, Baden-Baden, Noordwijk, WeRoad, Stay22, Generator, European Sleeper, BER airport, Airalo and more to be announced. You must apply to attend (link below).
Apply to participate as a creator, destination, or brand at: tally.so/r/0Q6zkP
Who's going to ITB Berlin 2026? — Share your talks, sessions and events
We've made this helpful thread for members attending to introduce themselves and share more about their businesses. Go ahead and say hello in the comments!
www.travelmassive.com/posts/who-is-going-to-itb-berlin-2026-329166392
Link to event pageCelebrate the 60th anniversary of the ITB Berlin exhibition on the final day of the show with Travel Massive and friends.
Celebrate the end of the ITB Berlin week with fellow Travel Massive members at the "ITB Späti" on March 5 from 2:30 pm in Hall 7.2 at Stand 300.
Sponsored by ITB Berlin, we're offering free drinks (first come, first served) and a great place to wind down after a buzzing week of networking and business.
Details:
⏱ Thursday, March 5, 2026 @ 2:30 pm to 5 pm.
📍 Hall 7.2 - stand 300 - Messe Berlin.
🍺 Free drinks offered by ITB Berlin for their 60th birthday. (first come, first served)
👋 Complete your Travel Massive profile to connect with other attendees.
🎟 RSVP essential — register here on Travel Massive
Join us! We are looking forward to seeing you there.
— Bjorn & Hannah, Berlin Travel Massive
🪩 Looking for our ITB opening party? Get your ticket to Berlin Travel Massive @ ITB party on Tuesday 3rd March and apply for the Digital Sphere speed networking for influencers and brands at www.travelmassive.com/events/berlin-travel-massive-itb-party-2026-1060376387
Link to event page👋 Building in Travel? This is your room
Presented by Travel Massive SF and the Travel Tech Association
Founders landing their first 100 customers.
Operators testing new tools.
Creators growing travel audiences.
Investors looking at what’s next.
Travel is adventurous.
Building inside it? Even more so.
🎤 Live, interactive panel + audience discussion
🚀 Travel founders, operators, creators & investors in one room
🤝 High-signal networking (not a pitch night — but investors will be there)
🍷 Beer & wine included
🎟️ Register and purchase a ticket to see the exact location of this event
⚡ The Real Talk
It’s not frictionless.
• Systems that don’t connect
• Data that doesn’t flow
• Booking platforms that don’t play nicely
• Integrations that eat your roadmap
• Fundraising that moves slower than your ambition
So we’re asking:
What would make building in travel faster, smarter, more scalable — and actually relevant?
Because speed doesn’t matter if what’s being built doesn’t solve real problems.
Not building software? Perfect.
Some of the most important voices in the room are the ones running tours, managing operations, or creating travel experiences every day.
This is your chance to help shape what gets built next.
🎤 The Conversation
Moderated by Laura Chadwick, President & CEO of the Travel Tech Association
Featuring travel tech founders + active investors building and backing companies in the space.
Expect:
• Real examples from founders in the trenches
• Honest talk about early customers & funding
• Where investors see opportunity
• Open audience questions throughout
This isn’t a keynote.
It’s interactive.
It’s candid.
It’s built for the room.
🧭 Who Should Attend
Everyone in the Travel Massive community
• Travel tech founders & startup teams
• Investors exploring the space
• Tour operators & experience businesses
• Travel creators & media professionals
• Anyone building something that touches travel
• Even if you’re not launching a startup, this affects the tools you use and where the industry goes next.
And yes — travel-focused investors will be in the room.
It’s not a pitch night. But it’s a room worth showing up for.
🍸 Stay for the Conversations
Panels spark ideas. The bar builds relationships.
Thanks to TTA’s sponsorship:
• Open bar
Meet collaborators. Swap war stories.
You never know who you’ll build with next.
🎟 Tickets
Includes drinks, bites, venue and access:
• $10 for Travel Massive members.
Register here on Travel Massive and purchase your tickets at: luma.com/np8fcxx2
🎙 Want to Join the Panel?
If you’re actively building, investing in, or shaping travel — and have real stories about what’s slowing you down or pushing you forward — we’d love to hear from you.
Apply to present: forms.gle/UjxLkHxbaNsKJhRv6
About the Travel Tech Association
The Travel Tech Association (traveltech.org) is the leading voice for the travel technology industry, advocating for innovation-forward policy and supporting companies building the next generation of travel tools and infrastructure. Learn more at traveltech.org
About Travel Massive
Travel Massive is a global community of +80k members, connecting travel industry professionals across 100+ cities. The San Francisco chapter brings together founders, operators, creators, and leaders shaping what’s next in travel.
Something a little different to begin the year - we're excited to be holding this meet up at the Commons Bar, part of the Commons Martin Place coworking space. Join us for a social and networking evening with Sydney Travel Massive and friends.
🏨 Venue: Commons Bar
📍Location: 39 Martin Place, Sydney share.google/SYz0VR7YE2aBfQ52t (inside Ashurst Building, up the escalators)
🗓️ Date: Thursday, 5th March 2026
🕕 Time: 6-8 pm
🪩 Dress Code: Business casual
This is a great opportunity to reconnect at the start of the year, see old friends and make some new ones - come and meet with like minded professionals and creators in the industry.
🌏 About Travel Massive: The Travel Massive network connects a global community of more than 80,000 travel industry leaders, innovators and creators shaping the future of the travel industry.
🌴 About the venue: Commons Bar is elegant and comfortable with a great wine and cocktail list and modern Australian menu. A perfect setting for networking and mingling. Learn more at www.thecommons.com.au/more-by-the-commons/the-commons-bar
👉 Spaces are limited, RSVP is essential
Looking forward to seeing you on Thursday March 5th.
Link to event pageHere's the 10 latest classified ads:
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