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Erika Richter
VP, Public Relations, American Society of Travel Advisors
⭐️ Community Leader 🤘 Rockstar
Member for 7 Years
Joined September 2016
Verified member
15 events
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About me

After spending years traveling between the west coast and east coast, I recently relocated to Portland from Washington, D.C. I'm the VP of Public Relations for the American Society of Travel Advisors (ASTA), a global network of over 80,000 travel professionals. I work on behalf of people who spend their days and nights crafting amazing, authentic, experiences for their clients! My job is to promote and defend our industry to the traveling public and beyond.

I'm also the Managing Editor for Travel Advisor magazine, the official quarterly publication of the American Society of Travel Advisors. I work with travel writers, photographers and global nomads to curate inspiring travel content for all our readers!

Why did you join the community?

To connect with a diverse travel community.

What is your favorite travel destination?

Anywhere with sand and a body of water.

Where do you dream of traveling to?

European river curise

What was your first travel job?

The American Society of Travel Advisors

What do you want to learn more about?

Travel start-ups and travel entrepreneurs

Three words that describe why we should travel?

Adventure, Knowledge, Inspiration


  • Hello SF Travel Massive members! We're inviting SF travel professionals and startups to apply for ASTA's Entrepreneur of the Year Award — the recipient will receive an award of 10k USD from the Dan and Gloria Bohan Foundation. Applications close July 1... show more

  • Hi everyone! Feel free to share this opportunity with all your start-up friends! We're looking forward to supporting travel entrepreneurs from around the globe. The winner takes home $10,000!