With our extensive experience in sustainable tourism and online marketing, we created the perfect formula for running a successful tourism business.
We combined all our knowledge and experience into an online course to help you become a better tour operator. In this course, you will:
🗿 Learn how to create unique travel experiences
Tourism is not only about selling travel products. It’s about creating travel experiences. There are too many tour operators who focus on just selling travel products while they should focus on creating an experience. From the moment a customer starts looking for a trip, until the moment they return home; they need to feel they’re part of your travel experience. They are the key to your success.
🤳 Learn how to attract the modern-day traveller
Travellers are an important element for being a successful tour operator. The modern-day travellers:
• Search for one-in-a-lifetime travel experiences
• Expect dedicated and supportive customer service
• Care about good tourism and animal welfare
• Look for a business purpose they can connect with
• Want to connect with you on social media
🌱 Course benefits
• One year access to all course content
• Short videos explaining key concepts
• Learning in your own pace and time
• Practical and no-nonsense approach
• Interactive workbook with 50+ assignments
More information about the course can be found here: goodtourisminstitute.com/course-level-1/
This course is created by The Good Tourism Institute
At the Good Tourism Institute we care about the tourism industry. Our goal is to make the industry a better place for its businesses and travellers. This however, can’t be done without taking in mind the planet and its people. We believe a sustainable tourism industry and making a profit can go hand in hand.