Over the past year, while designing journeys in India, I’ve noticed an interesting divide among travellers.
Some arrive with a clear preference for the usual, touristy routes. They’re excited about the classic highlights and often hesitant to move too far off the usual path or are just not curious enough to try something different.
While, others are exactly the opposite. They're consciously looking to avoid the typical circuits. They’re far more open to exploring quieter, lesser-known regions; sometimes even actively avoiding the popular ones.
This contrast is especially visible with repeat travellers. Having already experienced the major landmarks, many of them are more willing to slow down and explore a region in depth.
In my experience, offbeat itineraries are definitely saleable; but maybe not universally. It really depends on where the traveller is in their journey and how comfortable they are stepping away from the familiar.
Curious to hear from others; are you seeing a similar divide when it comes to selling offbeat travel?
+ 549 others joined this month
Comments
Over the past year, while designing journeys in India, I’ve noticed an interesting divide among travellers.
Some arrive with a clear preference for the usual, touristy routes. They’re excited about the classic highlights and often hesitant to move too far off the usual path or are just not curious enough to try something different.
While, others are exactly the opposite. They're consciously looking to avoid the typical circuits. They’re far more open to exploring quieter, lesser-known regions; sometimes even actively avoiding the popular ones.
This contrast is especially visible with repeat travellers. Having already experienced the major landmarks, many of them are more willing to slow down and explore a region in depth.
In my experience, offbeat itineraries are definitely saleable; but maybe not universally. It really depends on where the traveller is in their journey and how comfortable they are stepping away from the familiar.
Curious to hear from others; are you seeing a similar divide when it comes to selling offbeat travel?