The business of travel content: Partnerships that pay, creator and DMO panel with Stay22
The business of travel content: Partnerships that pay, creator and DMO panel with Stay22
5:45 PM — 9:00 PM GMT-4
Register for further details
Spots are limited, join the waiting list to apply. Be sure to complete your personal profile.
π Important housekeeping: The RSVP guest list will be managed via a waitlist. π
Who is this event for:
β’ Active travel media and creators (journalists, reporters, bloggers, creators, influencers, YouTubers, podcasters).
β’ DMOs, Travel PR representatives and other travel organizations who work with travel media and creators (please make sure your bio mentions how you work with media/creators)
This live event, powered by Stay22, will explore best practices for revenue-generating travel industry and creator partnerships.
We will discuss the following topics with our expert panel:
β What travel organizations are really looking for: from content type to creator specialties and where they find them.
π°What travel partnerships are most lucrative for creators: from sponsorships to trades to affiliate marketing.
π What content makes money and how to make it: from headlines, to bullet points, and long-form narratives.
π What success markers brands and creators look for: from communication to planning and final deliverables.
Learn how travel creators and travel industry around the world approach content, drive revenue, and build successful partnerships in our 2026 addition of The Travel Creator Economy Report. Download your copy today:
www.travelmassive.com/stay22/creators-2026-report
π Your Travel Massive Profile goes a long way: Make sure it includes:
β’ A profile picture
β’ Your title and company name (ie. blog name, or "freelance" if applicable)
β’ Social media links and a website link (website, Muckrack, portfolio, etc)
β’ In your bio, elaborate on your expertise or speciality
β° Schedule of activities:
5:45 PM: Arrival
6:00 PM: Presentation
7:00 PM: Cocktail reception
8:15 PM: Prize pack raffle
9:00 PM: Event ends
π₯ Panel experts
ASHLEY ROCHEFORT
Destination Toronto (DMO representative)
www.destinationtoronto.com | IG: @Destination_Toronto
ERIN HYNES
Pina Travels (Creator perspective)
pinatravels.org | IG: @pinatravels | TikTok: @pinatravels
TANIA KABANYANA
Stay22 (Platform perspective)
www.stay22.com | IG: @get.stay22 | LinkedIn: www.linkedin.com/in/tania-kabanyana-24684721b
KATERYNA TOPOL
Toronto Travel Massive, Paths to Travel Magazine (Moderator)
pathstotravel.com | IG: @katerryna & @travelmassiveTO #TravelMassiveToronto
π Event giveaway:
One-night stay (1) at Le Germain Hotel Toronto Mercer, including breakfast, furnished by the Germain Hotels. How to enter:
1οΈβ£ Follow @legermainhotels and @travelmassiveTO
2οΈβ£ Post an Instagram feedpost or story telling us what you like about the Le Germain Hotel Toronto Mercer, mention @legermainhotels, @travelmassiveTO and geotag Le Germain Hotel Toronto Mercer location (double check your tag to make sure itβs the correct location)
3οΈβ£ All entries must be in by 8:00 PM on October 1, 2026, the raffle will be done at the event.
T&C: The winner must be physically present at the event on October 1, 2026 to receive the reward. Parking and any incidental charges will be the responsibility of the winner. Blackout dates apply.
π Event & study partner: Stay22
www.stay22.com | IG: @get.stay22
Stay22 is a Canadian based, global content monetization platform that helps publishers, creators, and events & ticketing platforms drive new revenue from their content through travel partnerships. Our technology captures high-intent readers without disrupting the user experience or taking up valuable ad space.
π Venue partner: Le Germain Hotel Toronto Mercer
www.germainhotels.com/en/le-germain-hotel/toronto-mercer | IG: @legermainhotels
Le Germain Hotel Toronto Mercer offers a refined experience in the heart of Torontoβs Entertainment District, combining thoughtful design, personalized service, and a distinctly local sense of place. Steps from some of the cityβs best dining, culture, and entertainment, the hotel is designed for guests looking for an experience that feels both elevated and effortlessly welcoming.
ποΈ Event registration:
There is a maximum capacity, so make sure to register. If there is a waitlist still sign-up in case someone is no longer able to come we will add people from the waitlist. In the meantime, please have a look at your Travel Massive profile and take a moment to make sure it is up to date.
π Please note:
* All guests must be registered to attend.
* Attendees must have completed profile to register, including a photo, bio, and links.
* No +1s please.
π Cancellations:
If you are no longer able to attend, please try to release your ticket 48 hrs (2 days) before the event so others can attend. Thank you for understanding.
π¨As these events are limited capacity we have a 3-strike no show policy.
πΈ This event will be photographed by a member of a Travel Massive team or/and our event partner.
Land acknowledgment: We wish to acknowledge the Ancestral Traditional Territories of the Ojibway, the Anishnabe and, in particular, the Mississaugaβs of the New Credit whose territories we gather on. This territory is covered by the Upper Canada Treaties.