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Zaheer Afsar
CEO, Anfal Holidays
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  • Joined 1 month ago
    Member since October 2025
  • 1 Event
  • 7 Places
  • Islamabad, Pakistan
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About me

Meet Zaheer Afsar at WTM London 2025
Chief Executive Officer – Anfal Holidays (Pakistan)
πŸ“§ zaheer.afsar@anfalgrouppk.com

Promoting Sustainable, Responsible & Cultural Tourism in Pakistan

Anfal Holidays is a leading tourism company from Pakistan, dedicated to showcasing to travelers the snow-capped valleys of Hunza and Skardu, the serene Fairy Meadows, and the spiritual and Buddhist heritage of Kartarpur, Nankana Sahib, Taxila, and Takht-i-Bahi.

Our tours span Pakistan, covering destinations such as the Karakoram Highway, Swat, Kaghan & Naran, Neelum Valley, Chitral, Kalash Valley, Lahore Fort, Mohenjo-Daro, and Thatta. Every journey we curate reflects our commitment to sustainable, responsible, and cultural tourism in Pakistan.

In collaboration with Offto Resorts β€” our JV partner in Hunza, we provide premium hospitality and unique local experiences.

Top Destinations: Hunza β€’ Skardu β€’ Chitral β€’ Kalash Valley β€’ Lahore Fort β€’ Kartarpur β€’ Nankana Sahib β€’ Taxila β€’ Takht-i-Bahi β€’ Mohenjo-Daro β€’ Thatta

Why did you join the community?

I joined the Travel Massive community to engage with tourism leaders and innovators who share a commitment to meaningful, responsible, and sustainable travel. As CEO of Anfal Holidays, my mission is to highlight Pakistan’s diverse tourism potential β€” from its scenic north to its cultural and spiritual heritage sites like Kartarpur, Nankana Sahib, and the Gandhara

What is your favorite travel destination?

London

Where do you dream of traveling to?

Australia

What was your first travel job?

As CEO Anfal Holidays

What do you want to learn more about?

I want to deepen my understanding of sustainable tourism strategies and destination branding practices that balance growth with cultural and environmental preservation. Learning from global examples will help me position Pakistan as a responsible and attractive travel destination while empowering local communities through tourism.

Three words that describe why we should travel?

Learn. Experience. Grow.

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