A self-starter, creative spirit, and lover of life and people, always ready for an adventure. Passionate about making a meaningful impact every day, even in the small moments. As someone with a background that blends both finance and marketing, I bring both an analytical and creative approach to everything I do, trying to solve everyday problems looking at all angles and perspectives.

The world of digital is the space I operate in, owning & managing a creative digital marketing consultancy that operates both locally and internationally. As the lead digital strategist, my focus is on helping brands build authentic connections with their audiences while driving ROI.

The power of community is something I wholeheartedly believe in, remaining focused on giving back and inspiring others to live boldly while embracing local travel, and staying open to learning and growing through every experience. I'm also a huge advocate of supporting local and pushing South Africans to new heights. As part of our business operations, we focus on educating, empowering and training entrepreneurs, start-ups and individuals how to use social media to their advantage.

As a natural storyteller, I also create travel, lifestyle, and fashion content in my personal capacity to inspire others to make the most of what they have—proving that even with limited resources, there’s always room to create, explore and even thrive.

For me, it’s about living with purpose and building with passion.