Canadian baddie with standards. Five years in agency experience leading social media and influencer marketing campaigns for major CPG brands and now I am back doing my own thing at Thrifty Mom Media fractional marketing and communications. Over 25 years + professional writing experience and 12 + doing social media consulting, community management and content development. One of Cision's 10 Most Influential Canadian Mom Bloggers. Published widely in Canadian newspapers and magazines, including CBC parents, Today’s Parent, Food, Wine and Travel magazine. My site Thrifty Mommas Tips delivers travel, health and lifestyle content. I ski, hike, swim and generally build wellness into my soft travel adventures. Together, my family and I share ski content across the site and social media channels and I also specialize in mother daughter trips.