This event is aimed at exploring the impact of travel technology on social media engagement and how it can be profitably deployed to build new communities and encourage collaboration.
Participants will gain knowledge on:
* How Social Mobile works in Nigeria - the facts - how high is social mobile consumption?
* How to integrate social and mobile --
* Should a travel company have a mobile app - what's the advantage of owning a mobile app - the intersection of social media and mobile technology.
* How to create and amplify content for Social and mobile - social and mobile marketing for travel companies
* How to take advantage of social and mobile - the best practices for social and mobile for travel stakeholders
* How does the Millennial Traveler think? How can travel stakeholders appeal to them?
* How to drive engagement and build a symbiotic community by blending social with mobile.
* How do you integrate your other marketing channels with social and mobile to build a targeted audience and convert that engagement into revenue.
