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Samantha Coomber
Travel writer & content creator, Scenic Tours
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About me

Travel has been my passion both professionally and personally for much of my life; travelling multiple times across 29 countries and working in seven countries. After being employed in the UK-based travel industry, I relocated to Australia in 1998 and morphed into a full-time freelance travel and lifestyle writer, based for 19 straight years in Vietnam and Indonesia. I’ve written for countless international magazines, newspapers and websites and updated numerous travel guidebooks - I'm author of two, first edition travel guides on Vietnam. I've been personally selected to contribute to travel anthologies, as a guest lecturer for a Vietnam CEO lecture series, Asia Spa Awards judge and guest speaker on two podcasts.

I've undertaken extensive copywriting work for a diverse portfolio of companies across Asia Pacific and held positions as chief writer / editor in Southeast Asia offices. These include helping set-up, launch and jointly run a new English-language tourist magazine for the state-run V.N.A.T in Hanoi and senior marketing content writer / editor for an upscale tour operator in Ho Chi Minh City, Vietnam. My niche genre is luxury travel and specialist destinations, Vietnam and Indonesia.

I relocated from Vietnam back to Sydney in 2021 and am currently employed as Manager, Copy and Product Content (Emerald Cruises), for Scenic Luxury Cruises & Tours. I'm open to new opportunities, including writing a book about my two decades as a luxury travel writer in Southeast Asia.

Why did you join the community?

Networking, seek new career opportunities and keep up-to-date in the Asia Pacific travel industry

What is your favorite travel destination?

Indonesia, Vietnam & Greece

Where do you dream of traveling to?

Greek & Indonesian archipelagoes

What was your first travel job?

Holiday resort representative in Spain, for a UK tour operator

What do you want to learn more about?

SEO updates, blogging, how to publish my travel memoirs

Three words that describe why we should travel?

inspire explore passion