Jacobo’s journey, with his origin in Spain and after more than a decade in Vietnam, he collaborated with international management companies and hotel owners to lead a new wave of hospitality.

Jacobo Priegue is now the Head of Operations, Co-Founder of SODÅ, which provides hotel management services tailored to your needs, whether for long-term partnerships or specific consulting projects. SODÅ's goal is to power free-spirited hotels, emerging hotel groups and visionary hotel developers to elevate their craft and become maestros of hospitality.