The consensus on the question I posted before seems to be that it's okay to encourage travel, but that we need to encourage traveling BETTER, whether that means encouraging choosing trains over planes, taking longer trips, seeing things in a different way, etc. My question now is HOW? How do I as a content creator do that? I mean, just lecturing people about sustainability or whatever isn't going to help. I'd love some PRACTICAL ideas on how to encourage better travel. So far I'm trying - not always ...

My team and I have a created a travel product, but would like to get ideas or knowledge from others on where to find travelers that we can ask specific questions or get beta testers. Any information would be greatly appreciated. Thank you!