I think there will be room for both, human guided and self-guided, and people will choose what suits them, depending on their characteristics, the destination and other factors. But in the long run, I expect that self-guided will be a high growth secto... show more

That's exactly what we're aiming for. And with over 1M downloads, and much feedback, we are getting closer to this goal each day. Hope you get a chance try out UCPlaces (https://ucplaces.com) and tell me what you think.

Hi Ian, Appreciate the thoughtful feedback, and Goodwalks looks like a fun and well-executed product. At UCPlaces, we’re constantly thinking about efficient scaling. We see self-guided experiences as a future mass-market category. Over the past 12 mo... show more

I’m the co-founder of UCPlaces, a platform that started from a simple observation: people love discovering places, but many travelers today want far more flexibility than traditional tours usually offer. The Quiet Travel Revolution: Why Self-Guided Exp... show more