I was recently looking into merchandise for tour operators. We’ve all seen merch being offered as an add-on to a tour, and some really don't hit the mark. No, I don't want a postcard with your giant logo, but a fridge magnet with your excellent destination and your little logo in the corner, absolutely. As someone running food tours, I lean towards edible goodies, but then that's short-term with no trigger memory later. In comparison, metal re-usable straws would fit my ethos and have a long-term ...