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Member for 2 Years
Joined January 2024 - Verified Member
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United Kingdom
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Explore 18 000+ Verified Members and find travel professionals, creators, and startups from all around the world.About me
I'm Eleanor, a content strategist and UGC creator working across travel, hospitality, lifestyle and culture.
By day, I lead global social and content strategy at an airline, and alongside that I'm building my own travel consultancy, creating strategy-led, platform-native content for hotels, travel brands and experiences.
I've spent 7+ years working across journalism, social media and content production, and I'm particularly interested in the intersection of travel, culture, creativity and storytelling.
🌎 My favourite destination is Ibiza, but Isla Holbox has come very close
🗺️ Miami and Florida keys are next on my list to explore
🏨 Slightly obsessed with hotels with personality, great design and a good story
💭 Always looking for the next interesting destination, collaboration or hotel worth writing about
Why did you join the community?
Q&ATo connect with people working across travel, hospitality, media and content, discover what’s happening across the industry and hopefully meet a few interesting people to collaborate with along the way.
What is your favorite travel destination?
Q&AIbiza, Spain! Or Isla Holbox, Mexico
Where do you dream of traveling to?
Q&AI'm desperate to visit Cuba, explore Mexico's Pacific coast, and spend time in Colombia. Brazil and more of the Caribbean are also very high on the list.
What was your first travel job?
Q&AI started blogging for a small travel/lifestyle online magazine whilst I was studying for my degree.
That eventually led into freelance journalism, presenting and social media work across travel, sport and culture... and eventually into my current career in travel content and social strategy.
What do you want to learn more about?
Q&AHow can hotels and destinations tell stories that feel distinctive rather than interchangeable?
What makes a genuinely great travel marketing campaign?
How can travel brands make better use of creators and user-generated content?
Where is the travel creator economy heading?
How can the travel industry become a more creative, collaborative and culturally interesting space?
Three words that describe why we should travel?
Q&ACuriosity, perspective, joy.
