Specialist in international travel, tourism, hospitality and education. With experience in commercial sales and marketing (online, social media & offline), membership organisations / trade associations, events, brand and business development, partnership building and customer engagement.
Worked within a mix of start-ups and heritage brands; experiencing a variety of cultures, including family-owned, PE-backed and co-operative structures.
Currently, Head of Membership at ABTA - The Travel Association, with more than 4,600 travel brands in membership consisting of 1,300 businesses.
Board Director at the ITT - Institute of Travel and Tourism and Vice Chair of ITT's Education & Training Committee.
Co-founder of the “Future You” initiative in 2008, consisting of ITT Future You (launched in November 2009) and the Future You Foundation (June 2022). With ‘Conference’ annually at WTM London, 'On The Road' events at universities across the UK and ‘Global’ worldwide.
Previously, Commercial Sales Manager at Interhome Group, the holiday home division of Hotelplan Group. Non Executive Director at wellbeing social enterprise, Talent Courtyard, hosting virtual and live events to support urban professionals’ wellbeing.
2015-2019, was heading up the sales, marketing, PR & events at international luxury fashion and design university Istituto Marangoni London. From 2006-2015, Co-founder and Director of niche tour operator / travel agency 'Perfect Weddings Abroad'.
Would like to get involved and attend future Travel Massive events, networking opportunities
The Caribbean
Hawaii
Jackson Hole, Wyoming - Breakfast Busser / Barista
People and international cultures
Communication, Engagement & Education